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Muad Jouhoune

Financial Adviser DipPFS in London

A little bit about Muad

I work with clients who want to turn their income and existing assets into long-term wealth and a sustainable retirement. My focus is on helping clients map out a clear path to the future they envision, using thoughtful planning and well-structured strategies that balance opportunity, risk, and personal goals.

As a financial adviser with Quilter Financial Advisers, I provide advice across investments, pensions, retirement, estate planning, and protection, helping clients navigate financial markets with clarity and confidence. I focus on cutting through the noise of headlines, making the right moves, avoiding costly mistakes, and creating long-term plans that work. I also take the time to understand each client’s personal values, ensuring investments align with ethical considerations so goals can be achieved without compromising what matters most.

Find out more about me below.

Start the conversation

Get in touch to see how I can help you to build a robust plan for your estate.
Contact me today

An adviser’s insight

Graphic for the Estate Planning campaign

Have you considered the importance of estate planning?

Many people don’t realise that inheritance tax (IHT) can apply once your estate goes over £325,000, although some people may also benefit from an additional residence nil rate band when passing on a home to direct descendants. This includes property, money, investments, and everyday belongings, and from April 2027, unused pension savings may also form part of your estate for inheritance tax. This can affect how much of your wealth is ultimately passed on to the people who matter most.

Estate planning helps ensure your wishes are followed and that as much of your estate as possible passes to the people you choose. However, the rules around inheritance tax can be complex and lots of people don’t understand how allowances apply or what their tax position will be.

That’s where I can help. I can help you to get a clear picture of the value of your taxable estate, explore ways to manage or reduce any tax liability and put a long-term plan in place that fits your goals and circumstances.

If you’d like to take control of your legacy, let’s talk about how I can support you.

Services

Holistic planning

Establishing and reviewing trusts, complete personal risk management planning, short- and long-term savings and investments.

Income Protection

Permanent health insurance to provide a regular income should you be unable to work due to illness or injury.

Investments

Wealth management advice to make your money work as hard as it can for you, including making the most of any tax breaks available.

Pensions

Expert advice to help provide comfort in your retirement.

Protection

Whole of life and term assurance protection, private medical arrangements, critical illness insurance.

Qualifications

Diploma in Regulated Financial Planning

  • The Level 4 Diploma in Regulated Financial Planning from the Chartered Insurance Institute develops core technical and initial financial planning understanding.

More about me

I live in London and have over seven years’ experience in financial services across a range of client-focused and relationship management roles. My career has allowed me to build a strong understanding of markets and develop the ability to explain complex ideas in a clear, practical and tailored way.

I hold the CII Diploma in Regulated Financial Planning, a Master’s in Management (Financial Services) from Imperial College London, and a degree in Political Economy from City, University of London. My academic background gives me a good understanding of how global markets, policy, and economic trends influence personal finances and investment choices.

Above all, I have a deep-rooted belief that offering financial advice is a trust, a responsibility and a privilege.

Outside work, I’m an avid football and Arsenal fan (which has certainly developed my patience). I play football most weekends and enjoy long, reflective walks with a good coffee!

What to expect

In advising you, I follow a simple and trusted 3 step process:

1. Free intro call to understand your needs

We will arrange a time to talk about your goals and plans.

2. Personalised plan

I'll prepare a tailored plan which always takes full account of your goals, and gives you the steps and expert support from me to get there. All explained simply.

3. On going check-ins, on your terms

I'll be there as your financial adviser to give you the support you need.

The Financial Conduct Authority does not regulate some employee benefits, tax planning, inheritance tax planning, estate planning, succession planning, trusts or some buy-to-let mortgages.

The guidance and/or information contained within this website is subject to the UK regulatory regime and is therefore targeted at consumers based in the UK.

Registered Office: Quilter Financial Advisers, Senator House, 85 Queen Victoria Street, London, EC4V 4AB. Tel: 0207 562 5856. Registered in England and Wales. Registered number: 05693185. Lighthouse Financial Advice Limited, Senator House, 85 Queen Victoria Street, London, EC4V 4AB. Tel: 0207 562 5856. Registered in England and Wales. Registered number: 04795080.

Quilter Financial Planning Network only: This financial promotion was approved by Quilter Financial Services Ltd & Quilter Financial Ltd on 14 May 2026.