I am a financial planner with a specialist interest in making financial services more accessible to investors of all ages.
I want more people to feel empowered by their finances, rather than confused by them. I believe strongly that a well-structured financial plan can support wider lifetime goals and ambitions, and I spend time getting to know clients before making any recommendations, in order to understand their aims and objectives.
With a strong focus on financial advice for women, I understand the financial gaps and life events that disproportionately affect women - from career breaks and caring responsibilities to juggling multiple roles and longer life expectancy. My advice is tailored to real life, not just spreadsheets.
I am also known for debunking financial myths and making complex topics easier to understand. Clients say they appreciate my ability to explain pensions, ISAs, investment portfolios, and protection planning in clear, simple language.
Away from my desk, I love spending time with my (rapidly growing) children and husband, writing fiction, and making endless attempts to return to running.