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My-Linda Lorentsson

Financial Planning Consultant DipPFS in Moreton-in-Marsh

A little bit about My-Linda

I’m a qualified financial planner who helps individuals, families, and business owners feel more confident and organised in their financial lives. My approach is holistic and personal, centred on your goals - whether you’re building wealth, planning for retirement, or simply wanting to feel more organised. Together we build a plan that supports your priorities today and adapts as your life and needs change. I bring experience from over a decade in financial services

Find out more about me below.

Start the conversation

Get in touch to see how I can help you to build a robust plan for your estate.
Contact me today

Graphic for the Estate Planning campaign

Have you considered the importance of estate planning?

Many people don’t realise that inheritance tax (IHT) can apply once your estate goes over £325,000, although some people may also benefit from an additional residence nil rate band when passing on a home to direct descendants. This includes property, money, investments, and everyday belongings, and from April 2027, unused pension savings may also form part of your estate for inheritance tax. This can affect how much of your wealth is ultimately passed on to the people who matter most.

Estate planning helps ensure your wishes are followed and that as much of your estate as possible passes to the people you choose. However, the rules around inheritance tax can be complex and lots of people don’t understand how allowances apply or what their tax position will be.

That’s where I can help. I can help you to get a clear picture of the value of your taxable estate, explore ways to manage or reduce any tax liability and put a long-term plan in place that fits your goals and circumstances.

If you’d like to take control of your legacy, let’s talk about how I can support you.

Holistic planning

Establishing and reviewing trusts, complete personal risk management planning, short- and long-term savings and investments.

Investments

Wealth management advice to make your money work as hard as it can for you, including making the most of any tax breaks available.

Pensions

Expert advice to help provide comfort in your retirement.

Protection

Whole of life and term assurance protection, private medical arrangements, critical illness insurance.

Income Protection

Permanent health insurance to provide a regular income should you be unable to work due to illness or injury.

General Insurance

Home contents insurance, buildings insurance.

Business Services & Protection

Commercial mortgages/remortgages, workplace pension and employee benefits. Commercial mortgages are by referral only.

Diploma in Regulated Financial Planning

  • The Level 4 Diploma in Regulated Financial Planning from the Chartered Insurance Institute develops core technical and initial financial planning understanding.

My work centres on one simple question: How can I help you?

People reach out to me when their finances feel unclear — whether they have lots of moving parts and aren’t sure how they fit together, or they sense that something important might be missing. Pensions, investments, savings, budgeting, protection, tax allowances, business and personal finances… it can be hard to see how each piece connects. I help you step back and understand the whole picture, including how to structure things well for your family now - and for those who one day will inherit from you. Then we build a plan together that fits where you are now and where you want to go.

I’m a qualified financial planner with a Level 4 Diploma in Financial Planning (DipPFS), accredited through the Chartered Insurance Institute. What drives me is using my technical knowledge in a way that makes financial decisions clearer and more manageable for my clients.

Before moving into financial planning, I spent a decade in financial services - from corporate bonds to building and running my own business. That experience shaped my approach: staying calm, keeping things practical, and translating complexity into clarity so clients feel confident about their choices.

I support clients through every stage of life - from starting out and building financial foundations, to raising a family, preparing for retirement, and planning their legacy. I also work closely with business owners, helping align personal and business goals, structure income tax efficiently, protect the business, and plan for succession or exit.

Clients can expect a proactive and personal service. I work with clients both face to face, when practical, and remotely for convenience and flexibility.

Fun facts about me:

I started my early career in urban planning, which gave me an appreciation for how good structure and long-term planning shapes good outcomes. I’m also a qualified personal trainer and nutrition coach - training and nutrition are a real passion of mine. When I’m not working, you’ll usually find me in the gym, on a tennis court, or out on my motorbike.

What to expect

In advising you, I follow a simple and trusted 3 step process:

1. Free intro call to understand your needs

We will arrange a time to talk about your goals and plans.

2. Personalised plan

I'll prepare a tailored plan which always takes full account of your goals, and gives you the steps and expert support from me to get there. All explained simply.

3. On going check-ins, on your terms

I'll be there as your financial adviser to give you the support you need.

The Financial Conduct Authority does not regulate some employee benefits, tax planning, inheritance tax planning, estate planning, succession planning, trusts or some buy-to-let mortgages.

The guidance and/or information contained within this website is subject to the UK regulatory regime and is therefore targeted at consumers based in the UK.

Registered Office: Quilter Financial Advisers, Senator House, 85 Queen Victoria Street, London, EC4V 4AB. Tel: 0207 562 5856. Registered in England and Wales. Registered number: 05693185. Lighthouse Financial Advice Limited, Senator House, 85 Queen Victoria Street, London, EC4V 4AB. Tel: 0207 562 5856. Registered in England and Wales. Registered number: 04795080.

Quilter Financial Planning Network only: This financial promotion was approved by Quilter Financial Services Ltd & Quilter Financial Ltd on 10 February 2026.