Jeevan Matharu

Aim to maximise your cash savings

It might shock you to know that 28% of people hold their cash in interest-free savings accounts⁽¹⁾, receiving no return on their hard-earned money. Because under current rules a basic rate taxpayer can earn up to £1,000 in interest from their savings without paying tax, these people could be missing out on a significant financial boost that they could be enjoying.

This is even more relevant when you consider that the average person typically holds up to 25% of their available money on cash deposit⁽²⁾. So, by reviewing your cash and tackling any ‘lazy money’, you’ll be making a great start at getting your finances in shape and achieving longer-term financial security.

If your money isn’t working as hard as it could, I can help. By making it easy to access potentially better interest rates, I can help you to aim to maximise your cash savings – giving you more money to spend on the things you enjoy or helping you grow your money towards a longer-term goal.

¹ Building Societies Association Sept 2024
² The Lang Cat: Cash as an asset class survey June 2024

Cash on deposit advice is not regulated by the Financial Conduct Authority.

As a qualified financial adviser, I’ve supported countless clients in building confident, secure retirements by focusing on clarity, long-term thinking, and disciplined strategy. My approach to finance is simple but powerful: we reverse engineer the end goal. Instead of starting with products or assumptions, the first question is always “Where do you want to get to?” From there, every financial decision becomes intentional, aligned, and measurable.

Beyond financial planning, my passion for helping people think differently led me into writing, podcasting, and coaching. I’m the author of three books focused on mindset, personal development, and daily self-reflection — tools designed to help people take ownership of their decisions and direction. I also host a podcast that explores mindset, strategy, psychology, and personal growth, sharing practical insights that listeners can apply immediately to their own lives and businesses.

Whether through financial planning, self-help writing, podcast conversations, or one-to-one coaching, the mission is always the same: to give people clarity, confidence, and control over their future. Money, mindset, and strategy are not separate worlds — they are interconnected levers. When aligned properly, they allow individuals to move forward with purpose rather than pressure.

Outside of work, I practise judo, enjoy hiking and scrambling, and share life with my two boxer dogs — pursuits that reflect the same values I bring to my professional life: discipline, resilience, and steady progress over time.

Everything I do is built around one question: Where do you want to get to — and what’s the smartest way to get you there?